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ASI EVENTS ARCHIVE

Web Seminar
"Venturing into China: A Case Study"
(Recording)

Part 4 in the Global Business Series
Presented by ASI and the Adhesive and Sealant Council, Inc.

Bradley Wigle, Director, Global Sales, Adhesives & Polymer Business, Eastman Chemical Co.

Gain some insight about your decision to manufacture and market in China. This overview will provide attendees an opportunity to learn about why China, what obstacles were faced and what was learned so participants may be more prepared for their launch into China.

Bradley Wigle

About the Speaker
Bradley Wigle has responsibility for the global sales organization for the Adhesives & Polymers Unit of Eastman. He has lived in Asia and has been very involved in strategy development and execution at the business and customer level. Bradley has held several positions during his career, including sales, marketing and product management. He is a graduate of the University of Waterloo with an Honors degree in Chemistry.

For more information, e-mail us at events@adhesivesmag.com

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